The Discover Peterborough logo represents our city’s new, confident voice — a symbol of pride, collaboration, and creativity across our communities, culture, and landscapes. We’ve made official logo files available to help our partners, organisations, and media use the brand correctly and consistently.

Our logo is available in two approved colour variations:

• Cornelius Blue — the primary version for most applications.
• White — designed for use on dark or photographic backgrounds.

You can download the logo in two standard formats:

• SVG (for print and professional design use)
• PNG (for web and digital use)

To protect the integrity of the Discover Peterborough brand, please follow these simple guidelines when using our logo:

✅ Do:

• Use the logo exactly as supplied — do not redraw, crop, or alter proportions.

• Ensure clear space around the logo (at least the height of the “D” in “Discover”).

• Use the correct colour version for the background — Cornelius Blue on light, White on dark.

• Place the logo in a prominent but balanced position, such as the bottom-right corner or header bar.

❌ Don’t:

• Apply drop shadows, filters, or outlines.

• Change the colour, typeface, or arrangement of the logo.

• Place the logo over busy or low-contrast images.

• Combine with other logos into a single composite mark.

When using our logo in marketing or publicity, please include the following line where appropriate:

Discover Peterborough is the city’s official destination identity — connecting culture, heritage, and community through the Peterborough Tourist Board.

If you need guidance on co-branding, colour use, or file types, please contact: 📧 hello@discoverpeterborough.co.uk